We are proud to be called on as a trusted advisor to business. We have worked with global brands, project managing new product launches, streamlining marketing and business development processes in the professional services area, and designing professional development training programs to assist clients grow their business.

Tenders & Proposals
Tenders play a key strategic role in the business development process of organisations. Whether competing for a new panel appointment or re-bidding to existing clients, a new business tender, does provide an opportunity to achieve the following:
1. clearly define the firm’s expertise, experience, people, methodology and fees
2. contribute to a better relationship between client and the firm
3. position (or reposition) the firm in the mind of the client.
4. introduce new people, expertise and services
5. demonstrate its understanding of the client’s problem or situation.

We bring energy and enthusiasm to the tender process and, having achieved a success rate at one point of 9 in 12 tenders, we share with you the critical success factors and help you avoid the tender trap.

Marketing to existing clients… your greatest asset
Here we apply the right approach to the 80/20 rule and prove that it’s easier to get new business from people who already know you… than from chasing someone who doesn’t. Our comprehensive process has achieved significant results for our clients and our practical approach means that those charged with the responsibility of growing business from an existing client base find it easy to achieve real and measurable progress.

Our services include proven strategies for building and maintaining good relationships with your clients, clients’ perception of value, how you can add value, and effective ways to develop good lines of communication.

Client retention…keeping good clients happy
Why Clients stay, why they go and what they mean to your business

Providing good legal services is the starting point… however a strong relationship, the firm’s reputation/brand and good service are the main reasons clients stay. The number one reason they take their business elsewhere or do not renew their contracts, is because they feel neglected. In this increasingly competitive market, the biggest risk is complacency.

Existing clients are the greatest source of new business. Yet most firms spent 80% chasing new business and less than 20% keeping good clients happy.
It’s simple, if you don’t give them good service, someone else will. We apply the law of reciprocity…a no nonsense approach to ensuring your clients are your best promoters.

Personal business plans
Where we have been of significant value, is in assisting Partners and Senior Associates in the development and implementation of their personal business plans. Our depth of experience, and respect for the culture of a professional service firm, gives us an understanding of what is required and the constraints within which these plans must be achieved.

We assist in setting realistic and achievable goals and back this up with one-on-one coaching in client development and marketing.